PBSF is an ecosystem of initiatives aimed at providing the best way to prevent neurological sequelae in high-risk neonates.
We are the creators of the NEON ICUs, an innovative and pioneering strategy, with 24×7 remote neurological monitoring modules, supported by a specialized team capable of early identification of brain dysfunctions such as the presence of epileptic seizures and changes in cerebral oxygenation in newborns.
In addition to creating the concept of NEON ICUs, PBSF also has the largest intelligent database of neurological events, being able to bring more and more accuracy and efficiency to the proper treatment of babies.
An Educational Platform is also part of our ecosystem, to offer longitudinal training to the teams, a Clinic for monitoring cases, and an Institute committed to spreading the benefits and the need for permanent neurological prevention in babies.
Our mission is to reduce the number of people with preventable disabling disabilities in the world to zero.
Organization recognized for the permanent search for innovative proposals, for the strength of its evolution and technical progress as a result of the principles and foundations that sustain our work base.
Ethics, Respect, Transparency, Honesty, Search for Challenges and Innovations and Social Responsibility,
Our professionals team
Doctor Gabriel Variane
Founder CEO of PBSF
Doctor Gabriel Variane graduated from Medical School at Faculdade de Ciências Medicas da Santa Casa de São Paulo in 2009, completed his Pediatric training and neonatal fellowship at Santa Casa de São Paulo, Brazil in 2014. Prior to his current position, he was a visiting observer at Montreal Children's Hospital, McGill University, Canada (2014), The Rosie Maternity Hospital, University of Cambridge, UK (2015), and Lucile Packard Children's Hospital, Stanford University, US (2016). Doctor Variane is currently the medical director of Neonatal Neuro-Critical Care program at Santa Casa, São Paulo. In 2016, Dr. Variane started a nationwide project and organization called Protecting Brains and Saving Futures (PBSF). The organization's goal was to provide education and implementation of strategies of neuroprotection and brain monitoring on a large scale for babies at risk of brain injury. PBSF utilizes state-of-the-art telemedicine and IT technology in collaboration with Microsoft including cloud computing and artificial intelligence systems to provide remote and real-time assistance for 34 different hospitals across the entire country. Along with this educational effort, Dr. Variane has been directing a series of workshops and conferences in Brazil and other countries in Latin America to promote brain-focused NICU care. His work at PBSF has been nominated and awarded several national and international recognitions. Dr. Variane clinical and research focus on the use of neuroprotection strategies in LMIC. Recently he has been collaborating with Imperial College London, UK, in a multicenter study through NIH, in which a cloud EEG system was created to allow remote monitoring of infants from 3 different hospitals in India. His research also focuses on the use of multimodality aEEG/EEG and NIRS monitoring using cloud computing and machine learning technology to better understand the physiology and complex pathophysiology of brain activity and perfusion in infants at risk, collaborating in a multicenter study together with the Neuro NICU team from Lucile Packard Children's Hospital, Stanford University, US. Additionally, Dr. Variane co-founded the Newborn Brain Society, where he currently Co-Chair the Communication and Networking committee and is a member of the Educational Committee.
Doctor Alexandre Neto
Co-founder and Vice President of PBSF
Graduated in Medicine - University of Mogi das Cruzes/UMC (2005). He did Medical Residency in Pediatrics at Santa Casa de SP (2008) and in Neonatology, Santa Casa de SP (2009). Specialization in Pediatrics (2010) and in Neonatology by the Brazilian Society of Pediatrics (2011). He has a postgraduate degree in Newborn Nutrition, The University of Western, Australia (2018) and in Administration, from Fundação Getúlio Vargas - FGV (2015). He worked as an assistant physician at the Neonatal Intensive Care Unit at Irmandade Santa Casa de São Paulo.
Doctor Maurício Magalhães
Scientific Director PBSF
Graduated in medicine from the Faculty of Medical Sciences of Santa Casa of São Paulo (1984). Medical residency in pediatrics (1985/1986). He studied Neonatology at the Irmandade da Santa Casa de Misericórdia of São Paulo (1988). He holds a Master's Degree in Medicine (Pediatrics) from the Faculty of Medical Sciences of Santa Casa of São Paulo (1996). He is currently Assistant Professor at the Faculty of Medical Sciences at Santa Casa of São Paulo and Head of the Neonatology Service at Santa Casa of São Paulo. Experience in the area of Pediatrics, with specialization in Neonatology and research area in Neonatal Neurointensivism, being his main area Therapeutic Hypothermia.
Doctor Marcelo Mimica
Graduated (2001) in Medicine, Master's (2006) and Doctorate (2009) in medicine (Pediatrics), and Full Professor (2015) in Microbiology from the Faculty of Medical Sciences of Santa Casa of São Paulo. He did medical residency (2002-2005) in Pediatrics and Pediatric Infectious Diseases at the Irmandade da Santa Casa de Misericórdia of São Paulo. He was visiting fellow in Pediatric Infectology at Texas Children's Hospital-Baylor College of Medicine (2007) and visiting fellow in Clinical Microbiology at Saint Louis Children's Hospital-Washington University School of Medicine in Saint Louis (2007-2008). He has the Title of Specialist in Pediatrics by the Brazilian Society of Pediatrics and the Brazilian Medical Association (2004), Certificate of Practice in Pediatric Infectious Diseases by the Brazilian Society of Pediatrics, Brazilian Society of Infectious Diseases and the Brazilian Medical Association (2008) and Title of Specialist in Pathology Clinical/Laboratory Medicine (special category, Microbiology area) by the Brazilian Society of Clinical Pathology/Laboratory Medicine and the Brazilian Medical Association (2017). In the Management area, he is currently studying an MBA in Management and Digital Transformation at the University of São Paulo, in addition to having completed several executive education programs at institutions such as MIT, Stanford, Oxford, INSEAD, Wharton, among others. He is also taking a lato-sensu postgraduate course in Neuroscience, Positive Psychology and Mindfulness at the Pontifical Catholic University of Paraná. He is currently adjunct professor of the Discipline of Microbiology at the Faculty of Medical Sciences of Santa Casa of São Paulo, physician in the Pediatric Infectious Diseases Sector of the Irmandade of Santa Casa de Misericórdia of São Paulo, head physician at Grupo Fleury and director of research at Protecting Brains Saving Futures. CNPq Research Productivity Scholar since 2019. Has experience and main interests in the areas of Medicine, Pediatrics, Pediatric Infectious Diseases, Microbiology, Clinical Pathology/Laboratory Medicine, Management, Innovation, Technology and Humanities in Health.
Doctor Rafaela Fabri Pietrobom
PBSF Medical Director
Graduated in Medicine from the University of Taubaté (2012). She has residency in Pediatrics and Neonatology, by the Irmandade of Santa Casa de Misericórdia of São Paulo (2016). She is currently an assistant at the Neonatology Service at Santa Casa de Misericórdia of São Paulo, physician on the Neurological Neonatal ICU team at Santa Casa de Misericórdia of São Paulo and is studying for a Doctorate in Health Sciences at the Faculty of Medical Sciences at Santa Casa of São Paulo (2022 ). She has experience in Pediatrics, with specialization in Neonatology and research in Neurological Neonatal ICU.
Chief Marketing Officer (CMO) PBSF
Graduated in Social Communication-Public Relations from PUC-MG (1996), a postgraduate degree in Communication and Business Management from IEC-PUC-MG (1999). She has an International Executive MBA in Marketing, FGV / Ohio University-USA (2002) and a Business MBA, Fundação Dom Cabral (2003). She holds a Masters in Communication and Consumption, ESPM (2008). She participated in the APG-Advanced Management Program, Amana-Key (2019). She holds International Certification in Digital Marketing 9.0, Digital Marketing Institute / ESPM (2022). She taught classes in Luanda (Angola), at the invitation of the Ministry of Health of Angola (2009 and 2011). She is currently a visiting professor at Fundação Getúlio Vargas and Fundação Dom Cabral. She has more than 20 years of experience as a marketing manager in healthcare companies.
Bruno dos Anjos
Diretor de Tecnologias Imersivas
Microsoft Most Valuable Professional (MVP) em Mixed Reality desde 2019. Especialista na criação de experiências (UX) e interface gráfica (UI) para ambientes imersivos (AR, Realidade Aumentada; MR, Realidade Mista; e VR, Realidade Virtual). Generalista multimídia, com experiência em design gráfico, produção de vídeos e conteúdo 3D para games.
Na PBSF, atuo como Diretor de Tecnologias Imersivas sendo responsável pela visão estratégica, concepção de produtos e gestão dos times de desenvolvimento, no segmento de Metaverso.
Doctor Bianca Geddo Figueiredo
PBSF Medical Manager
Graduated in medicine, Faculty of Medical Sciences of Santa Casa of São Paulo (2015). She did a medical residency in Pediatrics, at Santa Casa of São Paulo (2018) and in Neonatology, at Santa Casa of São Paulo (2020). She is a specialist in Pediatrics by the Brazilian Society of Pediatrics and a member of the Neonatal Neurological ICU of Irmandade Santa Casa of São Paulo.
Doctor Juliana Letra
PBSF Medical Coordinator
Graduated in medicine from the University of Santo Amaro (2012). She has Residency in Pediatrics and Neonatology, by the Irmandade da Santa Casa de Misericórdia of São Paulo (2019). She is a physician on the Neurological Neonatal ICU team at Santa Casa de Misericórdia of São Paulo and a physician on the Neonatal ICU team at Hospital Israelita Albert Einstein (Vila Santa Catarina Hospital).
Doctor Nícolas Rodrigues
Doctor of New Projects
Graduated in medicine from the Faculty of Medical Sciences of Santa Casa of São Paulo (2017). He has a medical residency in Pediatrics, at Santa Casa of São Paulo (2020) and in Neonatology, at Santa Casa of São Paulo (2022). He is currently an assistant at the Neonatology Sector at Santa Casa de Misericórdia of São Paulo. Assistant Physician at the Neonatology Service at Hospital e Maternidade Santa Joana. Experience in Neonatal Intensive Pediatrics and Neurological Neonatal ICU.
Doctor Danieli Kimura
PBSF Medical Research Manager
Graduated in medicine from the University of Joinville-Santa Catarina Region (2017). She has a Medical Residency in Pediatrics (2020) and Neonatology at Santa Casa of São Paulo (2022). She completed the Clinical Research Course-Principles and Practice of Clinical Research (PPCR) at Harvard University (2022). She has experience in the area of Neonatal Intensive Pediatrics and is currently an assistant physician at the Neonatology Sector at Santa Casa de Misericórdia of São Paulo and at the Neonatology Service at Hospital e Maternidade Santa Joana.
Doctor Laís Seccomandi
Customer Success Manager
Graduated in medicine from the University of Mogi das Cruzes (2016). She has a medical residency in Pediatrics, at Santa Casa of São Paulo (2020) and in Neonatology, at Santa Casa of São Paulo (2022). She is currently an assistant at the Neonatology Sector at Santa Casa de Misericórdia of São Paulo. Assistant Physician at the Neonatology Service at Hospital e Maternidade Santa Joana. Experience in Neonatal Intensive Pediatrics and Neurological Neonatal ICU.
Administrator of PBSF
Graduated in Business Administration from Centro Universitário Sumaré (2017). He has a postgraduate degree in Entrepreneurship and New Business Development from Anhembi Morumbi (2023). He holds an Executive MBA in Management and Leadership, Faculdade das Américas (2020).
PBSF Data Manager
Graduated in Nutrition, from Centro Universitário São Camilo (2011) and in Business Administration, from PUC-SP (2017). She has a postgraduate degree in Clinical Nutrition and Nutritional Therapy, GANEP (2012) and specialization in Eating Disorders from AMBULIM, HC-FMUSP (2011). At PBSF, she acts as Data Manager, Channel Relationship and New Business and manages the technology team. In the technology area, she is also responsible for leading and developing systems and software that support data collection and processing - artificial intelligence and machine learning. In addition, she is part of the LGPD team.